Articles

Gruvi Weekly Digest #94 – EU Cinema Attendance Thrives

A weekly catch up on things we’ve found interesting over the past week. Featured recommendation Cinema-going in Europe is thriving and remains one of the most popular leisure activities across the region UNIC (Union Internationale des Cinémas, or, International Union…
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Gruvi Team

30 May 2018

Gruvi Weekly Digest #93 – Cannes 2018 aftermath

A weekly catch up on things we’ve found interesting over the past week. Featured recommendation Cannes 2018: Big Movies Soar, as Independent Movie Market Contracts While most people watch the glitzy side of Cannes and cinephiles focus on discovering the…
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Gruvi Team

23 May 2018

Gruvi Weekly Digest #92 – MoviePass sounded too good to be true – maybe because it was

A weekly catch up on things we’ve found interesting over the past week. Featured recommendation Netflix Launches New Research Website Netflix has launched a brand new website dedicated entirely to giving their audiences insight into their research: how they strive…
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Gruvi Team

16 May 2018

Gruvi Weekly Digest #91 – The Royal Wedding and Other Revenue

A weekly catch up on things we’ve found interesting over the past week. Featured recommendation ‘Harry & Meghan’ romance gets the Lifetime TV treatment As this decade’s second and last Royal Wedding creeps closer, it’s the entertainment business as a…
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Gruvi Team

9 May 2018

Audience Analysis for the Movie A Prayer Before Dawn

Starting with an accurate idea of who your audiences are is absolutely vital to the success of independent film. It’s why we at Gruvi focus so much of our efforts on audience analysis with early testing of targeting and creative for…
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Ben Johnson

4 May 2018


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