Series Festival in Cannes // Viewing Habits // A24 Mystery Release // Soccer Rebranding // Digital Journalism

Ben Johnson on 18 January 2017

Gruvi Weekly Digest #51— A weekly catch up on what we found interesting at Gruvi.


Ben, CEO

French Pay TV Giant Canal Plus Backs First Edition of Cannes’s International Series Festival | Variety

After news broke that the Cannes film festival will be lending its clout to series in a new festival, the organizers announce a partnerships with one of the major European players in the field. It remains to be seen if this event will just be a confirmation of established creators or it will provide the opportunity for discovery.  What is sure is that this raises yet another signal that the popularity of series is the biggest threat faced by film distributors.

stephen

Stephen, Innovation Director

When it comes to watching favorite shows, viewers prefer to go it alone | The Drum

The image of the family sitting down in front of the TV is a thing of the past. Recent research from Clusters highlights a growing trend to isolated viewing and more select watching. How can traditional cross promotion work in the new environment?

Mirona, Marketing Lead

Franco, Digital Designer

Brand New: New Logo and Identity for Juventus by Interbrand | Under Consideration

One of the most famous and successful teams in football history, Juventus, introduced a new logo and identity. The result breaks the convention and tradition of football logos with shield/crest/badge, but at the same time making many fans angry with the innovation. This article presents an overview on the design decisions for the new brand.

Johnny, Lead Developer

A light in the underworld | CJR

“At a time when most Salvadorans lacked running water—let alone electricity, computers or internet access—El Faro was the first publication in Latin America to exist only on the Web.” This story of El Faro and the crime ridden El Salvador is a reminder of both the importance and the flaws of journalism. 


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Here are some other things we’ve written about:

The Challenges and Opportunities of Bitcoin for the Entertainment Industry

The Separation of Church and State in Digital Marketing

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