Movie Marketing in the Connected World
How to make the most of long tail economics and online marketing
The film industry worldwide is at a crossroads. Recent years have caused immense disruption on all levels, causing established business models to erode and become inefficient. Despite that, audiences still love movies, which makes our current time more offering than ever for film distributors that can navigate this wave of change. Through research and our own experience, we propose a course of action for all those interested in marketing movies to today’s connected audiences.
Download your free copy to:
- Explore what are the wider politics and economics that influence the current operation of Film Distribution;
- Learn methodologies and tactics to maximise your ability to reach and engage audiences online;
- Get a step by step guide to preparing and launching online marketing campaigns.
Fill in the form to receive the white paper drawing on our experience designing and implementing marketing campaigns for films such as The Iron Lady, It Follows or Dheepan.