Gruvi’s 2017 Blog Post Hall of Fame

What a year it has been! Here at Gruvi we’ve had an incredible 12 months, continuing to work with great clients, as well as both developing and refining our online marketing services in this rapidly changing online environment. Before you…
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Gruvi Team

22 December 2017

Facebook GIF Marketing: Yes, it’s Pronounced “JIF”

Whether you pronounce it “GIF”* or “JIF”, using GIFs in tandem with Facebook Video marketing can be incredibly effective. We have learnt from Facebook that videos under 15 seconds get the most video views, and so GIFs are the perfect…
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Gruvi Team

15 December 2017

Coming to VOD in 2018 – Investigating the Core Audience for Upcoming Amazon Series

You’ve polished off Stranger Things, had your mind blown by Mindhunter and ticked off The Tick – So what’s next? We’ve decided to look ahead to see what the streaming behemoths have in store for us in 2018 and investigate…
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Gruvi Team

12 December 2017

If Social Media Predicted the Oscars (Best Picture- Part 2)

Here at Gruvi we are having some fun with a little social media marketing experiment – we are trying to see if social media analysis can predict the outcome of the Oscars. Continuing on from our previous post , we look…
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Gruvi Team

8 December 2017

Combining paid advertising and influencer marketing for movies. Case Study: Kidnapning (Part 3)

Earlier this year we had the pleasure of collaborating with producer Regner Grasten on the campaign for the Danish family movie Kidnapning. In an earlier post we discussed the challenges for this campaign, as well as the insights we gathered to…
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Gruvi Team

28 November 2017

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