We are excited to announce the addition of full Snapchat Ads integration to the Gruvi platform. Building Snapchat Ads for movies adds a new tool to our strategies for marketing movies on social, further expanding the reach of our campaigns. Launched…
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Blog
Opinion, commentary and updates on Gruvi
Shark Week Cinema
Articles / Ben Johnson on 29 June 2017
See the premiere of Shark Week 2017 on the big screen. Compelling, engaging, educational content from Discovery celebrating the wonder of Sharks. Witness every detail of these powerful creatures, up close and personal, from their enormous size, beauty and impressive…
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Gruvi is joining the Event Cinema Association
News / Ben Johnson on 20 January 2017
We are happy to announce we are joining the Event Cinema Association (ECA), with a membership already including 170 affiliates, content providers, distributors and exhibitors from 35 territories worldwide. The association focuses on promoting event cinema to the general public, but…
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Series Festival in Cannes // Viewing Habits // A24 Mystery Release // Soccer Rebranding // Digital Journalism
Articles / Ben Johnson on 18 January 2017
Gruvi Weekly Digest #51— A weekly catch up on what we found interesting at Gruvi. Ben, CEO French Pay TV Giant Canal Plus Backs First Edition of Cannes’s International Series Festival | Variety After news broke that the Cannes film festival…
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Movie Investment // Awards Predictors // Future of TV // Arrival’s Alien Alphabet // Data Stories
Articles / Ben Johnson on 11 January 2017
Gruvi Weekly Digest #50— A weekly catch up on what we found interesting at Gruvi. Ben, CEO Using Science to Pick Hit Movies | Filmonomics @ Slated As the authors of the article put it, “film creatives tend to recoil at the…
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